Quanzhou, Ningbo, two major men's origin to be jointly promoted the competitiveness of Chinese clothing

Faced with the global financial crisis and international apparel brands entering the domestic market one after another, the textile and garment industry is in urgent need of upgrading. Competition within the industry is of crucial importance. Recently, the Ningbo garment delegation visited Quanzhou for the first time to inspect the apparel industry. The brewing parties joined hands together to deepen cooperation in terms of talents and products so as to jointly enhance the overall competitiveness of China's apparel industry and meet the challenges of international brands. Ningbo is a famous clothing city in China with a total of more than 3,000 garment enterprises and an annual output of 1.5 billion garments. It owns a number of well-known large suit suits such as Shanshan, Younger, Romon and Pacifico. The textile and garment industry in Quanzhou has also formed from spinning, weaving, dyeing and garment production through-train industry chain, a total of more than 8,000 manufacturing enterprises, the annual output value of over one hundred billion yuan. The two places have strong complementarities. Ningbo garment enterprises larger, such as Shanshan, Younger and other international operations more mature. Although the scale of Quanzhou garment enterprises is generally small, it has a strong ability to respond quickly to the market and the best combination of scale and market efficiency can be achieved through the joint efforts of both parties. Ningbo garment exports accounted for more than 50%, Ningbo enterprises needed buttons, zippers, padding and other accessories more than 60% from Quanzhou procurement. Youngor Group each year in Quanzhou card purchase sweaters have 200,000, Lomon Group, a lot of T-shirt processing in Quanzhou production, pacific and other enterprises part of the spring loaded commissioned spring processing enterprises; and Quanzhou seven wolves, Jiuyang Wang, Lee Lang and other brands knitting Shirts, but also commissioned Ningbo Xiangshan, Beilun some knitting enterprises custom. At present, the global textile brands enter the Chinese market one after another. For example, top brands Sarah opened stores in Hong Kong and top brand discount stores headquartered in Paris. Outlets began to siege slightly in Beijing and Shanghai. Domestic apparel brand companies are facing the inability to compete for the high-end market, low-end market, disdain to enter the mid-market is facing the danger of diversion. The industry believes that the garment industry in Quanzhou and Ningbo are mainly men, both the strength of the garment industry are strong, the future of the garment industry exchanges and cooperation between the two has a very good prospects. During the inspection, the garment giants in Quanzhou, Ningbo and Ningbo jointly proposed that the two places jointly explore the market and an initial agreement has now been reached. In the future, the garment industry in both cities will examine the cities or regions that have commercial prospects and will take the commercial streets under the bag as a whole and introduce well-known apparel brands to create the cluster effect of the Chinese fashion brands. Quanzhou, Ningbo, two well-known clothing brand brewing cooperation, the two proposed to organize a group of brand companies to jointly explore the international market, including negotiations with foreign malls, together to establish a marketing network or store abroad to jointly enhance the competitiveness of Chinese clothing.