College students sell wigs to the United States for a monthly income of 10,000 yuan!

In the traditional concept, wigs are used by hair loss and hair- stained people, and the demand market is not particularly large. Yan Yafei does not think so, he feels that this is a very promising industry. Therefore, he sold the wig to foreign countries through a cross-border e-commerce platform, and made an "article" on the wig. Yu Yafei dug the first bucket of gold. Facing the reporters, Yu Yafei talked and talked about his hardships and the future planning. It is hard to imagine that such an e-commerce person had never touched the Internet before going to high school.

I have barely touched the Internet before I was in high school.

Yu Yafei was born in the rural area of ​​Xuchang, Henan. Before going to high school, the Internet was an unknown thing for him. “The junior high school is very strict, and the class is a rocket class. The whole class is the kind of study. There is no time to go online.” After that, Yuya flew to the county town and started to really contact the online world. He knows Ma Yun and Alibaba. Yan Yafei said with a smile, "For e-commerce, it was just magical and interesting. After all, it changed some traditional models." When he was in college, Yan Yafei did not hesitate to choose the e-commerce major of Xi'an Translation Institute. "In fact, when I chose a major, I didn't have any idea about e-commerce." After going to college, through the study of some courses, the words "e-commerce" began to clear in the heart of Yu Yafei. At this time, he was not willing to learn simply, but to figure out what he would do with the Internet.

The first venture project ended in failure

However, Yu Yafei’s first venture project was not going well. "My first project is called 'easy vegetables', which belongs to the O2O form of vegetables. Users place orders online, we purchase goods from vegetable farmers, and then distribute them to users." All of this stems from the life of Yu Yafei. In August 2013, my home chili into the picking season, but there have been cases of poor sales, 8 cents a pound chili was about to rot in the ground.

In the same period, the wholesale price of Xi'an pepper is 2 yuan / kg, and the supermarket and vegetable market are sold at 4 yuan / kg. "Is there any way to help vegetable farmers solve unsalable dishes, and at the same time let Xi'an citizens not have to spend several times to buy vegetables? So, there is "easy vegetables". In this year, Yu Yafei was only a freshman. he participated in the project with the students entrepreneurship competition, the results are not ideal. "Later I conducted a careful analysis of why it failed? There is no problem with the project itself, but whether it is funds or delivery, it is not something our students can do. "So, Yu Yafei picked up the feeling of loss and began to look for new business opportunities."

Wigs sold to the United States and Russia

In 2014, the competition for domestic e-commerce was not enough to describe it as “white-hot”. It is not an easy task for Yu Yafei to make a road in this "blood sea". So he turned his attention to cross-border e-commerce – selling “Made in China” abroad.

“Blue Ocean” is a term used to describe the emerging cross-border e-commerce industry. Among the many commodities, there is no shortage of “competition and high profits”, and e-commerce calls it “blue sea” products. Yu Yafei thought of his hometown Xuchang: it is the country's largest wig production site. Therefore, Yan Yafei began to look for fake shipping sources, and eventually used this as his main product.

Three online stores, six people to do, this is the current working status of the Yuyafei team. Among them, two people are responsible for the purchase and purchase of goods, one person is responsible for pre-sales and after-sales service, one person accepts orders, and the remaining one is responsible for updating and releasing products. "In addition to me and my partners, the remaining four are my schoolmates and schoolgirls. I have succeeded in starting a business and giving them employment opportunities." Now, his products have been sold to the United States, Russia and Brazil.

Wigs bring in more than ten million profits

Yan Yafei told reporters that all e-commerce platforms are divided into off-season and peak seasons. Consumer demand for shopping is mainly concentrated in the second half of the year, especially the stimulation of large-scale events such as “Double 11 ”, which can often bring considerable income. “Now, my monthly turnover is about 5,000 US dollars, and there may be more in the second half of the year. More than 100,000 profits a year.”

"There is no unsuccessful thing, only those who do not work hard." It is the motto of Yu Yafei. He has a clear plan for the future - first use the third-party platform to develop the team and gain experience. "The main thing is to earn more money." Yan Yafei said with a smile. Then, re-select products, build their own brands, and ultimately establish an independent cross-border e-commerce platform.