Jolin Tsai clothing brand landing in the United States "72 change" lead the trend

The preparations lasted for a year and a half. Jolin Tsai appeared on the SOHO area in New York on February 9. For Jolin's first upgraded designer's brand new "Brand 72" platform, nearly a hundred sets of clothing products were released. Jolin looked at the models and showed a set of clothes one by one, and called for a sense of accomplishment.

Jolin collaborates with the famous Saks Fifth Avenue Department Store in the United States to create a new BRAND "72 Change", especially at the SOHO SHOWROOM in New York, where more than 30 newspaper and fashion editors are present, including ELLE, TEEN VOGER, STAR, PEOPLE, LIVE & STYLE. ......etc. They highly praised Jolin who had not had any design experience and even called “AMAZING” after reading the brand new “72 Change” costumes. For the first time in English, I faced major fashion editors. Jolin and the major editors explained their concepts and ideas for designing these garments. Every detail in the garment is nothing but sloppy.... regardless of button selection or label design. It must be decided after hundreds of E-mail discussions with the designer.

Jolin is too short to do MODEL and can't do the design.

And I hope that many artists will have unconditional sponsorship if they like to see the design

The new BRAND "72 change", Jolin takes "MUSIC" as a concept, hoping that every one who wears his clothes can have different looks like her music, and the costumes will be Rocker Chic / Disco Glamou / Street Jazz / Girly Sweet 4 Line Differences. Jolin's love to change the personality makes this costume also play "changeable" sex. Jolin joked that because his height is not a model, he can only try it out in the design field. He hopes that the clothes he designed will make everyone look good. It is even more desirable for artists and friends to like it. As long as someone speaks, she will sponsor it unconditionally.

“72 Change” will meet with everyone in seven major cities in the world such as New York in July this year

In July this year, Jolin will launch her first collection of autumn and winter this year and will be listed in seven major global cities including New York, LA, San Francisco, Shanghai, Beijing, Malaysia and Hong Kong. Costs will range from $45 to $700 in leather jackets, and Jolin hopes that all designs will make the purchaser feel value for money.